Whether you are a software vendor, and IT consultant or a software customer, you have probably endured your share of software demos. Unfortunately, not every software demo is successful and, when things go wrong, it can be frustrating, and disappointing, … Continued
Whether you are a sales professional, or you have assisted with a sales call or been on the receiving end of a technology sales pitch, you recognize smart sales pros when you see them. It used to be that a … Continued
If you work in the IT world (whether in-house or in an IT consulting or IT vendor environment), you have likely been on the receiving end of a sales presentation. Depending on your title and responsibilities, you may even have … Continued
This article is really targeted to business teams and managers who are responsible for establishing the software demo process and guidelines within an organization. While my advice definitely affects those who give the demos, my experience has been that those … Continued