Let’s talk about the application of social media and social networking within the Business Intelligence environment. This might seem like an odd concept but give it some thought. Every consumer and business user is now used to the idea that … Continued
It is important to measure – but you have to measure the right things. Metrics must ultimately tell the tale of business success or failure and drive you to stay the course or alter your path. Article Source: http://ow.ly/BmFpF
Many organizations are struggling to find meaning in the social media market and to determine the value of social media marketing to customers. In fact, the enterprise that utilizes a business intelligence (BI) solution to slice and dice unstructured data … Continued