Use BI for Social Media and Internet Marketing to Understand and Measure Results! Nearly every organization is using social media to promote its products and services and to establish and sustain relationships with prospects and customers. But, how do you … Continued
I’ll just come right out and say it! All key performance indicators (KPIs) that are meant to drive performance (and all KPIs should do just that) must be linked to goal conversion. If they are not, then your metrics are … Continued
To attract and retain customers, and build a solid niche in your market, you must leverage current, concise Business Intelligence to build social media and internet marketing campaigns that target your customers with laser precision. Some experts claim that there … Continued