BI for Customer Relationship Management

Mar 7, 2018

Can Business Intelligence for CRM Help Attract and Retain Customers? Customer service and customer satisfaction are the backbone of customer relationships. In an effort to ensure customer satisfaction and retention, businesses spend a lot of time trying to understand buying … Continued

Do You Speak the Language of Your Customers? Get To Know Them Better with Self-Serve BI

Dec 11, 2015

Customer relationship management (CRM) is not for the faint of heart! Marketing, advertising, sales and customer service representatives can no longer guess at or dictate what their customers want. Today’s business clients and consumers are more sophisticated. They are used … Continued

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