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White Paper – Organizational Readiness Is Crucial to the Success of an Advanced Analytics Initiative

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Feb 21, 2019

There are many variables to the success of an advanced analytics solution but the primary pitfalls for this type of project can be traced back to poor planning. If the organization is not ready for self-serve advanced analytics, the initiative … Continued

Predictive Analytics Use Case: Marketing Optimization!

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May 16, 2019

Using marketing and advertising dollars to target the general market is not a wise use of funding. Every business today is challenged to do more with less and marketing budgets are no exception. In order to reach the right target … Continued

Predictive Analytics Use Case: Loan Approval!

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May 16, 2019

Perhaps the greatest risk to a lending organization is that presented by loan applicants who are unprepared to fulfill the long-term obligation of paying off a loan. Banks and other lenders spend a lot of time and energy trying to … Continued

Predictive Analytics Use Case: Customer Targeting!

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May 15, 2019

Even with an unlimited budget, it would not be a wise decision for a business to target every customer in the market. If an enterprise is to succeed, it must understand its products and services and it must know the … Continued

Predictive Analytics Use Case: Maintenance Management!

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May 15, 2019

Businesses do not want to be surprised by downtime, equipment failure or the cost of unanticipated equipment replacement. If the enterprise can anticipate the need for equipment maintenance and downtime, it can plan more effectively for product output, resource requirements … Continued

Predictive Analytics Use Case: Product and Service Cross-Selling and Upselling!

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May 15, 2019

If you want to make the most of your product and service portfolio, you must look for opportunities to cross-sell and upsell your clients and to bundle services to attract new clients. With the right information, business managers can leverage … Continued

Predictive Analytics Use Case: Demand Planning!

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May 14, 2019

If a business wishes to optimize inventory, production and supply, it must have a comprehensive demand planning process; one that can forecast for customer segment growth, seasonality, planned product discounting or sales, bundling of products, etc. In order to predict … Continued

Predictive Analytics Use Case: Quality Control!

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May 14, 2019

It is easy to understand the importance of producing quality products and services and the impact of poor quality on business reputation. If your business does not have adequate quality controls in place, it will lose market share and may … Continued

Predictive Analytics Use Case: Fraud Mitigation!

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May 13, 2019

Fraud costs businesses millions of dollars per year, and the resources and effort required to mitigate fraud can take precious focus way from core business initiatives. But enterprises must address this critical issue, if they are to protect their interests … Continued

Predictive Analytics Use Case: Customer Churn Analysis!

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May 13, 2019

Every business understands the importance of acquiring and sustaining its customer base. In a competitive, global economy, even the smaller local businesses can lose customers to competitors on the other side of the world. The cost of acquiring a new … Continued

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