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Business Intelligence - BI for Transportation Industry

The Transportation and Travel industry grapples with price wars, competitive promotional campaigns, travel safety and security issues, round the clock service availability and more! The enterprise that competes in this market must have access to up-to-date analysis and information to monitor targets, manage performance, communicate with clients and forecast trends for new product and service offerings. The available data must include complete insight into supply chain information, inventory, product and service performance, competitor pricing and positioning, package tracking, flight and travel activities, schedules, billing and passenger detail.

The enterprise must understand its ideal customer demographic and the buying behavior of its target customers. Integration of data from diverse sources is important and enables business users to compile, filter and sort information to create a customised view of data that will help them make more confident decisions and enhance customer loyalty.

With so many options and choices for vacation, travel, related and services, an enterprise must effectively manage its business and service value and offer new products and services and innovation to keep pace with customer needs and market trends. Whether your business is an airline, travel agency, tour bus company, commercial cargo, rental car agency or other related business, you have the same need for data. Analysis of current customer feedback and needs and the forecasting of trends are just two of the factors that drive your business. If you are to achieve excellence in customer satisfaction and optimise resources, investments, and performance, you need a simple way to view and analyse data and make confident decisions.

ElegantJ BI corporate performance management (CPM) and business intelligence (BI) solutions can provide one unified view of data, using information integrated from other enterprise systems and sources. Users can establish metrics and key performance indicators (KPIs) and receive automated alerts when a threshold has been crossed. The enterprise can gain insight into facilities usage, supplies, schedules, maintenance, equipment, resource allocation, training, hiring, sales, marketing campaigns, revenue, billing, demographics and customer profiles, competition and more!

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BI for Transportation and Travel

True business intelligence (BI) can support, grow and ensure the success of the transportation and travel enterprise, and simplify the process of managing the competitive strategy, the supply chain, products and services and other critical business factors.

  • Capacity Planning – Capacity Planning Analysis enables the user to identify unused or available capacity and optimise resources and infrastructure to achieve cost-effective, competitive services and pricing
  • Market Research – Enable thorough analysis of market research to make appropriate decisions about new products, trends and competitive positioning and complete insight into demographics and customer buying behavior
  • Customer Satisfaction Analysis – Customer Satisfaction Analysis facilitates optimisation and streamlining of operations of airlines, agencies, and fleets to achieve optimal customer retention
  • Customer Churn Analysis – Churn Analysis evaluates and identifies reasons for customer churn and enables users to quickly and efficiently address issues when targets are not met or when a problem arises, so that the enterprise can combat customer churn
  • Financial and Operational Performance Management – Financial and Operational Performance Management and Analysis enables financial performance and allows the organisation to establish and meet goals and track progress using a large volume of information, integrated from numerous enterprise systems and sources. Users can monitor the financial health of the organisation and create and share reports to comply with government and industry regulations
  • Customer Profitability Management – Customer Profitability Management and Analysis facilitates excellence in customer service and improves customer acquisition with targeted marketing and market research. Users can identify the most profitable customers and analyse buying behavior and preferences
  • Sales, Marketing and Management – BI for Transportation solution, ElegantJ BI provides ample support to establish and manage the results of marketing campaigns, market research, sales results and targets, individual sales performance, regional and product sales performance and more

ElegantJ BI for Transportation and Travel – Benefits at a Glance

  • Analyse transportation, fleet, trip, or summary data and quickly resolve problems with complete insight into the root cause of those problems
  • Perform mode-cost analysis
  • Establish and monitor targets for supplier and partner compliance
  • Manage routing and scheduling
  • Ensure optimal resource allocation and manage pilot, driver and equipment performance
  • Improve efficiency by providing on-demand, simplified business intelligence and automated alerts for better responsiveness
  • Cultivate customer loyalty with customer relationship management capabilities
  • Explore new avenues and opportunities to expand customer base and improve services by identifying new customer sectors and changes in buying behavior
  • Monitor and improve billing and collections effectiveness
  • Set targets, monitor and analyse inventory, resource allocation, schedules and more
  • Monitor performance with personalised criteria and dashboard views
  • Identify and gain insight into regions, locations, team, product or service portfolios to understand performance issues
  • Analyse data by time, season, service, category, region and business unit
  • Design and monitor promotional and marketing campaigns
  • Identify potential properties or businesses for acquisition
  • Enable self-serve, browser-based ad hoc queries and business intelligence for every user, without the assistance of IT experts.
  • Consolidate data from other enterprise systems and sources and produce reports, presentations, and custom dashboards to meet every user need
  • Ensure an ideal combination of technology, processes and people to optimise business strategy and cost and resource allocation
  • Identify profitable partners and improve collaborative business processes
  • Improve performance by integrating management and financial metrics
  • Provide consistent operational and financial view across organisation to enforce accountability and information sharing
  • Identify redundancies, control costs and discover profitable growth opportunities
  • Ensure regulatory compliance and provide accurate, intuitive reporting
  • Provide capability to handle complex and large data elements in different data schemes spread over a wide geographic distribution for risk recognition and trend analysis
  • Establish key performance indicators (KPIs) on sales by product, region, partner, or sales representative using personalised BI dashboards and intuitive business intelligence reports
  • Provide the support to eliminate the use of complex, error-ridden spreadsheets in favor of highly intelligent BI dashboards and business intelligence reports with graphical and drill down capability
  • Leverage investments in existing resources and infrastructure by integrating data from existing sources

ElegantJ BI Integrated Business Intelligence and Enterprise Reporting capabilities ensure comprehensive Corporate Performance Management, and provide business intelligence with simple, practical, affordable features and functionality. Our BI for Transportation solution isrelevant to all industries and functions and can be used by the average business user without the assistance of analysts, statistical experts or technical programmers. No matter the size of your organisation, ElegantJ BI solutions can satisfy your needs with flexible licensing and implementation options that include on premises implementation and hosted, Software as a Service (SaaS) implementation.

BI for Transportation solution, ElegantJ BI provides a single source, integrated view of enterprise data from numerous sources and enable every user to build views, balanced scorecards, dashboards and key performance indicators (KPIs) to satisfy the needs of their role, department and function, so every user is engaged in the pursuit of strategic, operational and tactical goals and can provide appropriate support for continued success in acquiring new clients and in retaining existing clients and selling new products and services.

If you need a rich, intuitive BI for Transportation solution, coupled with robust CPM features, we encourage you to contact us today to discuss your unique requirements and get started with the ElegantJ BI solution suite. Email us at sales@ElegantJBI.com

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Know more about the most comprehensive, innovative, integrated Business Intelligence tool, ElegantJ BI. It allows key decision makers to gain an advantage in the competitive market to harness the advantage of changes, achieve corporate objectives, and make fast and better decisions. ElegantJ BI's unifying balanced scorecards, analytics, dynamic reporting and business intelligence on an integrated, state-of-the-art lightweight architecture makes it a powerful strategic tool; that provides rich, complete BI functionality directly to the web browser.

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