Each step of the way, data makes the customer stay
The need to understand customers and product and service issues is an ongoing requirement, and the organisation must update customer profiles and monitor changes in buying behaviour based on demographics, geographies, psychographics and behavioral buying data. Customer service and customer satisfaction metrics require a comprehensive integrated data mining process to view various customer groups, regions and other factors using data in the existing enterprise data bases and systems. However, many organisations find it difficult to leverage and understand the data they have, because this information resides in disparate locations and is difficult, if not impossible, to integrate and summarize.
If you need a rich, intuitive Business intelligence for customer relationship management solution, coupled with robust CPM features, we encourage you to contact us today to discuss your unique requirements and get started with the ElegantJ BI solution suite. Email us at sales@ElegantJBI.com